Here's a a little piece based on Microsoft's current run of good news about their XBox360 platform. It appears that Halo 3 not only sold a lot of copies, but also caused
a huge spike in sales of the X360 console as well.
Quote:
What a difference a biologically enhanced super-soldier makes. Microsoft (NSDQ: MSFT) reported Thursday that sales of its Xbox 360 video game console jumped 100% in its fiscal first quarter, thanks to the debut of Halo 3. Microsoft said it shipped 1.8 million Xbox 360 consoles in the quarter, compared to 900,000 in the same period a year ago. The numbers are a stark contrast to the fourth quarter, during which Xbox 360 shipments plunged 60%.
The difference, Microsoft said, is Halo 3 -- a sci-fi based first-person shooter game starring the plasma-ray packing Master Chief. The game, which can only be played on the Xbox 360, launched in September and rang up $330 million in sales during the first quarter.
The surge helped Microsoft's Entertainment and Devices division post a first-quarter profit of $165 million on revenue of $1.9 billion, compared to a loss of $142 million on sales of $1.01 billion in the same period a year ago.
Halo 3 has, to date, broken a number of gaming industry records, including the mark for first day sales. The title pulled in $170 million on its Sept. 25 launch date.
|
We've touched on this before...I just thought that this article had some solid numbers for us to chew on as previous posts did not.
