11 innovation lessons from creators of World of Warcraft

[Fischig]

Quote:

Originally Posted by Colin Stewart

1. RELY ON CRITICS

Blizzard welcomes criticism – seeks it, in fact – both during game development and after the launch, when games need to be fine-tuned and freshened up.

In a process that is common for software companies, an alpha test provides crucial pre-release feedback from company employees. When the game software is ready, Blizzard moves to a beta test involving a limited number of outside players. Blizzard plans a beta test of its upcoming Wrath of the Lich King expansion pack for World of Warcraft, but hasn’t announced when it will begin.

In addition, tens of thousands of Blizzard subscribers sign in to the game’s Public Test Realm area to test and give advance feedback on patches, upgrades and revisions for the current version of World of Warcraft...

This is pretty neat, read the entire article here: Blah

[FuzzyLogik]

pretty interesting -- though I got stuck reading all the crazy comments lol

[useful_idiot]

Here's another crazy innovation from the WoW guys:

Creating a super-addictive drug that doesn't even need to be injected or inhaled into the human body to work!

[FuzzyLogik]

Quote:

Originally Posted by useful_idiot

Here's another crazy innovation from the WoW guys:

Creating a super-addictive drug that doesn't even need to be injected or inhaled into the human body to work!

though they probably just further refined EverCrack. glad to see that I have greater self-control now than I did when I was addicted to that!

[VincentVega]

damnit, UI beat me to it

12) death by game addiction

[useful_idiot]

Quote:

Originally Posted by VincentVega

damnit, UI beat me to it

12) death by game addiction

[Craig]

no matter how you slice it, Blizzard knows their shit. WoW isn't for me, but I'm constantly impressed at how long this game has hung in there while some really good RPG's have come out to challenge it...and some of them are free too boot.