AMD introduces AMD GAME!!!! no one notices.

[CoffeeShark]

In another epic marketing move, AMD has introduced AMD GAME!, which evidently is supposed to let us all know when a system can ... game with any sort of ability and stability.

(The "L" in LAME may or may not have been added by me later)

Just like ViiV, LIVE, and countless other marketing failures, GAME is just another in a long line of useless campaigns that will matter none.

Basically, if it's a quad-core processor with a 3870 video card and whichever chipset, it gets the GAME! ULTRA designation. If it's a dual core with a 3650, it gets just the GAME designation.

I know, genius, huh!? I mean, no one ever created a platform and named it something! (Centrino/Duo/etc)

OMG Coffee, where EVER will we BUY ONE!
(pssst... pretty much everywhere you're used to buying one)

No, I'm not kidding.

edit:
AMD Game's component requirements are designed to maintain at least 30 FPS at 1280x1024, while AMD Game Ultra mandates the same 30 FPS at a resolution of 1600x1200.

Evidently, a lot of people outside the gaming community have trouble figuring out what a "gaming PC" should have in it, so maybe I jumped to conclusions on the whole "no one noticed" thing. What I meant to say is "No one at straferight gives a crap".

AMD Game! on: guiding gamers towards higher frame rates

[Pale.Rider]

Seriously, the board of directors over at AMD needs to fire Hector Ruiz ASAP. All his top execs are leaving him on the AMD side and the ATi side. The next person to go is the VP of Marketing.

As long as people at AMD are being layed off they might as well trim some fat from the top. Hector's crappy leadership (or lack thereof) over the last two years is running the company into the ground.

You can't just decide not to talk to the media about your projects for two years for crying out loud.

[VincentVega]

They were tired of Intel stealing their ideas and then beating them to market with 25 times the resources. I understand why they did that, and it makes sense to one degree.

On the other hand, I saw this article at Tom's this morning, and Coffee hit the nail on the head. I didn't bother to read it. I didn't even care

[Teck]

Wow...

[DominiKing]

ummm, is there a point to this or am I that dumb?

[Craig]

how can they give a game a rating based on CPU core architecture when everyone knows its based on the GPU anyway? Odd

[CoffeeShark]

Quote:

Originally Posted by Craig

how can they give a game a rating based on CPU core architecture when everyone knows its based on the GPU anyway? Odd

well, there is a CPU aspect, along with an "optimum" motherboard chipset to get "verified" along with the GPU, all creating a super-de-duper gaming experience.

[MajorMalfunction]

I know how. By utilizing the technique of unmitigated Fail.

[ech0]

the ! mark is just makes GAME! stupid. its needs to go.

[Speedhead]

rofl, just wait till they make a hardcore FPS like quake or unreal.