Basically, if you got a PSP Madden that ends in 07, they'll give you the new one that ends in 17 plus coupons.
Look at thge wording on the UMD that says "EA SPORTS is an Electrnoics Arts brand" there is a number after that, if the last two digits are 07 you have one that needs to be replaced.
http://www.easports.com/madden06/psp_news.jsp
Longterm PSP Solution
Per our earlier communication, we have been working on a long-term solution for the Franchise Mode bug in the PSP version of Madden NFL 06. While we know the workaround we provided earlier works, those still experiencing the issue can now get a replacement PSP disk for the one you currently own. The new disk has revised software that will solve the Franchise Mode issue. To receive a replacement disk, please send your current disk (no packaging) to the following address:
EA Customer Warranty
Attn: Madden PSP
209 Redwood Shores Parkway
Redwood City, CA 94065
Included in the package, please include a note with the following information:
Your name
Address
E-mail address
Phone number
Once the disk is received by the EA Customer Warranty team, please allow up to 10 business days to receive the replacement disk. In addition to the replacement disk, you will also receive two coupons for use at the EA Store. One coupon will allow $15 dollars off any item listed at $15 dollars or more. The second coupon will allow for free standard shipping on any order placed at the EA Store. Both coupons are to be used separately and can not be combined with any other promotional offer. We appreciate your support and apologize for the inconvenience that this issue has caused. 
